Sports Business 2011(SB) has a broad program, comprising the main topics in the sports markets, always related to opportunities and challenges generated by the 2014 Soccer Cup and the 2016 Olympic Games.

Divided into 4 central topics, the Congress will present demands, strategies and current successful cases of the main world sport leaders and professionals about important market segments such as:

• Sports Tourism;
• Infrastructure and Facilities;
• Materials and Equipment;
• Sports Marketing.

Additionally, SB 2011 schedule includes reserved meetings of several public and private entities, business meetings and rounds.

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